Strong artistic & design skills
- Ability to merge tradition with innovation
- Familiarity with materials, manufacturing processes, and sustainability
Cultural Creative Product Designer
Descriptions & Duties
- Cultural Creative Product Designer
A professional who centers on cultural elements and, through innovative design, transforms traditional culture, regional characteristics, or IP content into physical or digital products with both commercial and aesthetic value. Essentially, they are a combination of a decoder of cultural resources, a transformer of design language, and a creator of commercial value.
Key Responsibilities:
1. Study Lingnan culture, extract traditional symbols, and transform them into modern design language. Develop themed IPs based on Guangdong’s regional characteristics.
2. Lead the entire design process of cultural creative products, including sketching, 3D modeling, prototyping, and production follow-up. Innovate craftsmanship using local materials.
3. Conduct cross-disciplinary integration and innovation by collaborating with intangible cultural heritage inheritors, museums, and cultural tourism sites to develop co-branded products.
4. Investigate consumer trends in the Greater Bay Area and formulate product strategies accordingly.
Generic Competencies
Physical Abilities
Physical abilities
- Physical strength
- Eye hand coordination / precision / dexterity
Importance:2 (Max:5)
Skill is occasionally required
Technology Skills
Technology skills
- Computer literacy
- Application of technology
Importance:4 (Max:5)
Skill is frequently required
Cognitive Abilities
Cognitive abilities
- Creativity
- Visualisation
- Logical thinking
Importance:3 (Max:5)
Skill is basically required
Comprehension And Expression
Comprehension and expression skills
- Reading comprehension
- Oral / written expression
Importance:4 (Max:5)
Skill is frequently required
Social Skills
Social skills
- Communication
- Negotiation
- Persuasion
Importance:4 (Max:5)
Skill is frequently required
Organisation And Execution Skills
Organisation and execution skills
- Planning
- Organising
- Judgement
- Decision making
Importance:4 (Max:5)
Skill is frequently required
Problem Solving Skills
Problem solving skills
- Ability to solve simple and complex problems effectively and efficiently
Importance:4 (Max:5)
Skill is frequently required
Management Skills
Management skills
- Leadership
- Management of finance / time / people / other resources
Importance:3 (Max:5)
Skill is basically required
Trade Specific Competencies
Related Education & Training
Degree or above
Professional Diploma/ Certificate
Certificate
Reference
- 1. Department of Human Resources and Social Security of Guangdong Province. (2025). New occupations notice: “New Consumption Driving Emerging Occupations: Young People Unlocking These New Career Paths” (CCTV Finance, 2025-05-15)
2. The “Job Descriptions and Duties” details presented were synthesised by DeepSeek AI (accessed 2025-08-08) from publicly available data. For official descriptions, please consult Guangdong HRSS (2025) or CCTV Finance (2025-05-15).