Knowledge of the publishing and e publishing industry
Publishers must have a thorough understanding of the full scope of publishing operations, from content acquisition and editorial processes to design, production, distribution, and marketing. In the modern market, this extends to E publishing, including familiarity with digital formats, online distribution platforms, audience analytics, and content monetization strategies. The role demands strong business acumen in marketing, finance, and operations, as well as leadership skills to guide teams through digital transformation, enhance the publication or organisation’s reputation and audience appeal, and ensure sustainable future growth. Knowledge of intellectual property rights, copyright law, and emerging technologies is essential.
